Passengers need arrive only half an hour before take-off as the airline will use Luton’s facilities for private jets. In New York, the company will offer a helicopter ride from Manhattan to its plane at the city’s Newark airport.The stock market listing would give Silverjet a valuation of some £31m, with the money raised used to lease Boeing 767 wide-body planes Mr Hunt will retain a 10 per cent stake in the company.. The airline will begin with a twice-daily service, and plans to become four times a day within two years. “We are offering an Eos product at MaxJet prices, said Silverjet’s founder and chief executive, Lawrence Hunt. “And [compared with BA or Virgin], we are not using business class to subsidise the back of the plane, as we have no economy passengers.”There are some 4.5 million passengers a year between London and New York, about one-third of whom travel on business.

“There is a huge market and a huge growth opportunity,” Mr Hunt said.He said that Silverjet would also target leisure travellers, with a “very low”, though unspecified, fare for those who booked early. MaxJet, which charges about £850, does not offer seating that becomes a fully flat bed for sleeping on the journey Silverjet’s average fare will be £999. Silverjet will also be in competition for passengers with the big established players such as British Airways and Virgin Atlantic.According to Silverjet, a flat-bed return on Eos or BA would cost more than £3,000. Silverjet announced yesterday that it wanted to raise £25m from a listing on the Alternative Investment Market to start the service from Luton airport to New York.
The new carrier would be taking on existing business-only luxury flights from MaxJet and Eos, which are both American owned and operated. It is promoting tools to predict the likely payouts from long-term incentive plans and severance packages, to head off outrages.

Coca-Cola unveiled a plan last week that would pay outside directors in line with earnings per share growth, rather than with a basic salary.. A third business-only airline for the transatlantic market is seeking to take off, with a plan to offer flat-bed accommodation for less than half the price of rivals. But one thing’s for certain: markets thrive on proper information,” he said.Shareholders have stepped up pressure this year on executive pay, and Mercer said advisers are devising ways to link pay to performance. Christopher Cox, the chairman of the Securities & Exchange Commission, said greater transparency was needed. “All markets fluctuate, include the markets for executive talent. Some people are worth more than others, and there ought to be disparities.

That was an increase of 15.8 per cent – in fact, a significant slowdown on the 40.9 per cent rise in 2004, but still many times the 3.2 per cent rise in average earnings for US employees.The annual survey by the pay advisers Mercer Human Resource Consulting, conducted for The Wall Street Journal, is eagerly awaited to see who is up and who is down in the world of chief executive compensation.Richard Fairbank, the chief executive of the credit card company Capital One Financial, came out top with remuneration calculated at $249m, thanks to the soaring value of share options.Even Mercer’s survey is an imprecise science, since there are differing interpretations of how to value share options and much detail still remains hidden.Yesterday was the deadline for objections to proposed rules to extend the disclosure of executive remuneration to include perks. The giant pay gap between US corporate bosses and their workers widened further last year, as chief executive compensation leapt 15.8 per cent. A survey of 350 of the biggest companies in the US showed the average chief executive took home more than $6m (£3.4m) for the first time.
The revelation comes amid continuing shareholder grumbling about excessive pay and as regulators plan an overhaul of the rules on disclosure of boardroom remuneration.The average chief executive made $6.05m in 2005, adding together salaries, bonuses, payouts from long-term incentive plans and gains in the value of share options during the year. Bernard is also a non-executive director of Alcatel, the French telecoms technology group, and Cap Gemini, the business consulting group..